Role: UX Designer, Interaction Designer, Visual Designer
Date: 2021
Description: The project is about authentic and realistic virtual tour experience on reference diagnostics labs, recreated through an innovative Virtual Reality technology. The main objectives are to ensure commercial activity continuation despite travel restrictions and to have a broader reach to our customers and target audience.
Activities: Design an immersive and outstanding experience throughout the user overall journey, design an engaging storytelling experience all along the virtual lab tour together with user interface components to enhance the user motivation and participation, design visual assets to support marketing and communication activities.
Activities: Design an immersive and outstanding experience throughout the user overall journey, design an engaging storytelling experience all along the virtual lab tour together with user interface components to enhance the user motivation and participation, design visual assets to support marketing and communication activities.
Software: Adobe Illustrator, Adobe Photoshop, Adobe Indesign, Figma, Google Suite
